![[Guest Expert] Bruce Brown: Bruce “Bares” All](https://thebookninja.com/wp-content/uploads/2011/01/telephone-586266_1920.jpg)
When I submitted my book, 31 Days to Greeting Card Marketing Mastery to the Small Business Trends Book Awards 2010 the contest had already been running for two weeks and had one week to go.
When the voting was finished at midnight December 15, 2010 my book finished in 8th place overall (of 110 entries) and in 3rd place in the Marketing category, which resulted in two awards, Contest Winner (for the overall top 10) and Top Book in Marketing (for the top three in that category).
During the week that my book was in the voting I was extremely active soliciting votes. This post focuses on what I did to contact people from my past.
I focused on four type of folks:
- Family and friends
- Former employers
- My current email list (which goes back about 12 years)
- My high school reunion organizer.
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31 Days to Greeting Card Marketing Mastery by Bruce Brown Available on Amazon.com |
Hey Kristen,
Thanks for sharing this guest post from Bruce.
It was awesome to see Bruce take action and revise later. Of all the SIMPLE grads who I encouraged to join in this marketing opportunity, Bruce blew way past me and all the others.
It’s no surprise that one of Bruce’s other books is 31 Days to Relationship Marketing Mastery. He knows how to foster and leverage connections like crazy!
Bob
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