Hi, my name is D’vorah Lansky and I am excited to share this blog post, on the topic of Digital Publishing, with you. I’d like to thank Kristen for hosting me during this virtual tour, in honor of Digital Publishing Virtual Summit, where we feature 20 world-renowned book marketing experts.
I’d like to talk to you about sharing your voice digitally. Having your content accessible in multiple formats will allow you to reach more readers and sell more books. Sharing your message via audio is fast, easy, affordable, and fun! One of the most popular ways to deliver audio content is via teleseminars. Teleseminars provide you with a platform to reach and connect with your audience and become seen as an expert in your field.
Teleseminars also provide you with the raw material to create additional books as well as a wide variety of digital products and programs. From audio recordings—which can be sold as MP3 downloads—to an eCourse or eBook created from audio transcripts, the possibilities are seemingly endless.
A powerful way to connect with your audience and build a relationship is to provide them with ways to hear your voice, your enthusiasm, and your message. This will give them a sense of who you are and provide a way for them to get to know you. Offering teleseminars is an extremely effective way to accomplish this goal.
What Can Teleseminars Do for You?
As an author, teleseminars provide you with a powerful way to:
- Share the message of your book and develop a following.
- Provide a platform for a book study program.
- Teach a course based on the content of your book.
- Offer group phone coaching sessions.
- Get known in a new market, and get to know that market in turn.
- Interview experts and share their knowledge with your audience.
- Answer questions about your area of expertise.
The more you gain visibility as an author, the easier it is to sell your books because people like to buy books from authors they consider to be celebrities or leading experts within an industry.
Teleseminars do not have to be mysterious or complicated. In fact, any time you are on the phone, talking about your books, products, services, or on anything related to marketing your business, you are conducting a teleseminar. The trick is to remember to press the record button so that you create a recording of your session.
Take a moment to make a list of three topics you could speak on or the three most important questions that your audience would love to have answered. There you have the foundation for a teleseminar session. While you are at it, make a list three people in your industry who speak on a topic of interest to your audience. Interviewing industry experts positions you as an expert by association and provides you with rich content for your community.
Have you conducted teleseminars or would you like to be able to? Share your thoughts, ideas, and questions below and join in the conversation.
If you’d like to learn more about digital publishing; how it’s grown and where it’s going, join us for the Digital Publishing Virtual Summit where Kristen presents a workshop entitled: How to Go from eBook to Printed Book
Kristen’s workshop will guide you through the process of how to turn your published eBook into print format. Her workshop will show you: How to determine your goals for your book – and match those goals to your ideal print publishing solution, how to avoid getting scammed by money-hungry vanity “self-”publishers, and the 4 simple steps to convert your eBook from digital to print
Enjoy this Digital Publishing Virtual Tour! May the gems gleaned aid you on your path as you share your message with audiences across the globe!
If you are interested in the topic of Digital Publishing, consider joining us for the Digital Publishing Virtual Summit! Check out this impressive group of world-renowned experts at: Digital Publishing Virtual Summit
D’vorah Lansky, M.Ed., has been marketing online and mentoring leaders since 1994. She is the bestselling author of Book Marketing Made Easy: Simple Strategies for Selling Your Nonfiction Book Online.
She is the producer of the annual Book Marketing Conference Online and this year’s Digital Publishing Virtual Summit, as well as the founder of the Book Marketing Alliance and the Book Marketing Made Easy Academy. D’vorah coaches and trains authors around the globe, in online book marketing practices.
Join us for the Digital Publishing Virtual Summit! Listen as 20 world-renowned experts share their wisdom.