by Shelley Hitz
As an author one of the things that can be both key to your success and your worst nightmare is social media. Having a strong online presence is a huge part of marketing your book. However if not used correctly, it can eat up all of your time and still not generate the sales you were hoping for. One of the most popular social media sites out there today is Facebook.
Creating a fan page for you or your book opens the door for hundreds to thousands of people to connect with you online, but creating a thriving page can sometimes be more difficult than you think. There are so many pages on Facebook these days that if you want to grab and hang onto fans, you have to make your page stand out. Here are a few ideas to help you make your page thrive:
- Provide as much information on the info page as possible. Let people know what your page is about! Use key words and form a memorable tagline.
- Link your Facebook page to your blog and/or website, both ways. You want a place on your blog/website where people can connect to you on Facebook, and you want a link to your website/blog on your Facebook page.
- Provide quality content in a timely manner. You want to provide your fans with relative information, but you don’t want to overload them with it.
- Visit other peoples pages. This is key! You need to be getting out there and commenting on other pages from your page. This can real in new fans, while letting your current fans know that you care about them. Share some of their great content with your fans, and let them know about it.
These are just a few of the tips covered in “Get Your Facebook Page Done!” This amazing tool for authors walks you through the process of setting up a Facebook page and making it thrive. Covering topics ranging from the basics, to the common mistakes, to extra tools and applications, this course offers a step-by-step formula to getting your Facebook page done!
When you sign up for this series you get access to 4 videos (1 a week for 4 weeks) that will take you from the original set up of your page to regulating content and being confident about what you’ve produced, and the written lessons for those that prefer to read. Besides the lessons, you get a copy of the report “Facebook 101 for Authors”, templates for you to use, and a list of questions that you can use to engage your fans. To top off this great package, you will be notified via e-mail if Facebook changes something that affects your page.