[Guest Expert] Bruce Brown: Bruce is Back!!!

When I submitted my book, 31 Days to Greeting Card Marketing Mastery to for the Small Business Trends Book Awards 2010 the contest had already been running for two weeks and had one week to go. When the voting was finished at midnight December 15, 2010 my book finished in 8th place overall (of 110 entries) and in 3rd place in the Marketing category, which resulted in two awards, Contest Winner (for the overall top 10) and Top Book in Marketing (for the top three in that category).

During the week that my book was in the voting I was extremely active soliciting votes. This post focuses on what I did to promote the contest to current contacts.

• Whenever someone voted and emailed, Tweeted, or Facebooked me about it, I tried to thank them promptly.
• Mentioned it to people at several live networking events I attended
• Asked family and friends, especially those with big networks
• Asked our local Chamber of Commerce for support.
• Asked for help from two people who have big regional public relations firms, and two others with SEO firms.

 

 

31 Days to Greeting Card Marketing Mastery by Bruce Brown Available on Amazon.com Small Business Book Awards 2010 Winners